New brand for the USA

The founder and President of Grishko ltd. (Moscow, Russia) Nikolay Grishko launches a new brand for the USA market - NIKOLAY™ is the new brand name for the famous Nova, Nova Flex, Dream Pointe 2007, etc.

The original pointe shoes produced on the factories of Nikolay Grishko located in Russia near-hand of the Bolshoi Theatre.

From now on Grishko Ltd produces two brands – GRISHKO® (for the whole world) and NIKOLAY™(for the USA) with the same model names, quality, and features. The decision to present his first name to his loyal customers was caused by the lawsuit with the former distributor in the USA, who supplies China-made pointe shoes under the known for 30 years brand. Grishko Ltd. never organized production in China and didn’t let the lasts, technologists, and know-hows leave its own factories.

The list of the shops, where you can already buy NIKOLAY™ pointe shoes, ballet slippers, dancewear, and warm-up apparel can be found here:

Or look for the official doors in social media with #nikolayretailer

Online-shop of NIKOLAY™ -